Brisbane 2032
“The International Olympic Committee has the honour of announcing that the Games of the XXXV Olympiad in 2032 are awarded to Brisbane, Australia”
It was nearly two years ago that the Enhance Research team were travelling around regional Queensland conducting qualitative research with community members and stakeholders to support the development of the value proposition for the 2032 Olympic and Paralympic Games bid.
Whilst most of the attention is on the Games themselves we found that regional communities and stakeholders also saw a number of benefits that could flow to regional Queensland. These include pre-Games training opportunities, improvements in healthier activities, benefits in youth engagement and supply chain opportunities.
It was fantastic to have been a part of this journey and we’re all looking forward to the benefits the Games will bring to Queensland and Australia over the next 10 years.
