Change Conference Keynote

It’s a few years old now, but here is a link to a keynote that our CEO, George Zdanowicz delivered at the Griffith University Change Conference in 2018.

George’s keynote was called Finding the Hook (on which to hang your social marketing campaign) and he presented key learnings based on research conducted by Enhance Research to help drive behaviour change.

George Zdanowicz - CHANGE 2018 keynote

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