Webinar: Insights For Change
Our CEO, George Zdanowicz recently delivered a webinar to stakeholders across a variety of Queensland Government departments as a part of a series organised by Queensland Government Procurement.
George’s topic was Leveraging Insights to Drive Change, where he left the audience with four key takeaways:
The importance of empathising with our audiences when trying to solve social problems
Segmenting audiences for better understanding of key groups
Using this empathy-informed understanding to design solutions to address key audience groups
Looking to solve problems upstream
A recording of George’s webinar can be accessed here